13.

That’s how many new build houses are on the MLS as I write this.

13.

In a city/township of almost 50,ooo people.

That’s. Not. Many.

13.

The new construction market has imploded.  Died.  The builders are gone.  Busted.  The developers are gone.  Broke.   The few homes on the market are by very specialized and savvy niche builders.

And they tend more towards building for contract rather than speculation.

Want a new home?  You are going to have to sign a contract and have your financing in place.  That’s how it works in 2012.

(By way of the old memory bank . . . it worked this way in 2005 – we would get in a car and show you 25 houses in various stages of completion in Perrysburg and if you didn’t like any of them we would have one build just for you . . . )

How bad was it nationwide?  National TOTAL new construction sales fell 2.2% from last month to a rate of 307,000 annualized.  The total in 2010 was 323,000, the lowest amount since record keeping began in 1963.

That’s the dead cat thud.

There is now nowhere to go but up . . . right?

Builders have to be very careful . . . but there is no competition if you have a spec or can build on a contract.

Buyers?  Better be ready to rent while you build!

It’s always good to end on a high note.

Here is a table of SOLD prices in Perrysburg, looking back 2 full years.

Even if it’s not that high.

Prices in Perrysburg for single family home sales were technically down in December 2011 vs. 2010.  But the average price was higher.

Seasonality has fully returned . . . which means lower closing numbers are in store for January, February, and March.

What about the price trends for what sellers are asking and buyers are writing accepted offers on?

Glad you asked!

Here’s your pretty chart (just click on it to read it in normal size . . . )

Remarkably steady and constant if you factor our the seasonality effects . . . Still not a normal market in Perrysburg . . . but we are getting healthier!

I wrote an offer or two this week.  On Perrysburg properties.  Being sought after by investors.

It’s common.

And it’s getting to be more common.

Think about where you can invest your money:

1. Stocks.   Maybe smart.  Maybe painful.  Check out the history of FSLR, my favorite stock, and hold on.

2. Bonds.  The returns are not much though.  In fact, this week, large investors were willing to PAY money to invest in German government securities.  Imagine that strategy taken out enough years  – you will have NO money with a long enough investment.

3. Cash.

4. Gold.

5. Other investments.

6. Real estate.

I had to list a house in Toledo today – $12,000 or so.  My firm last sold it for $70,000.   Now there are some terrible facts and realities associated with such a market crash.

Ignore all of them.

Instead imagine you bought the house for $12,000.

What could you do with it?  What kind of rental income could you get? What is the upside?  What tools and skills would you need to make it into a great rental property?

Again – people are seeking out real property in this collapsed, depressed market.  To invest in.

Inventory is down by over 20%

Interest rates are at all time lows.

Rents are up and rising.

And multiple offers are hitting on good houses.

And I think fortunes may be made right now . . . in Perrysburg rental property.

Since I just got back from a conference in America’s most cosmopolitan, outward looking city – New York City – where you are prone to hear German or French or Russian voices as you walk on 5th Avenue – I thought about the foreign buyer in Perrysburg.

There are a lot of them!

They come here to buy.

They come here because Perrysburg real estate is a very safe buy.

They come here because of the schools, the lifestyle, and obviously the employment.

And they buy a lot of real estate -  MSNBC.com reports that foreign buyers bought over $80 billion in US property in 2010.  That was up from $66 billion in 2009.

I have sold property in and around Perrysburg to buyers from the Ukraine, Poland, Russia, France, Great Brittan, China, Vietnam, Australia, Japan, Saudi Arabia, Syria, Egypt, Italy, and Canada (is Canada that foreign?).

What are foreign buyers looking for in Perrysburg?  The exact same thing that any buyer is -  a good deal, a great floor plan, a nice lot, and no surprises.

When many foreign buyers look at our prices and values I believe that they inwardly, secretly chuckle at how cheap our prices are and how large our lots are.

The best thing to do is look at a map – maps are my favorite tool!

Here’s one view of the flow of “Euro Buyers” into the US, courtesy of Trulia.com

One thing to think about – the three largest home sales EVER in America were all to . . .  foreign buyers.  This is one, in California.  It sold for $100,000,000.  To a Russian.

I talked to a friend of mine who knows the Russian speaking Realtor who wrote the contract for Yuri Milner, the Google/Hedge Fund type investor.  I think that he was sad – he will never, ever in all of his career close on a deal that large again.  Must be sad to realize that!

The walkaway.

The “strategic default”.

The “jingle mail”.

You can look up the term on line.

But it happens when your personal life and your financial life have collided with your real estate life and the value of your real estate is smaller than the amount owed the bank.

The process is painful.  Traumatic. And fraught with risk.

Earlier today I went to a house, which shall remain hidden from identity for now (see description above . . . ), which was very nice.

Whose professional, educated owner had walked away from.

Gone.

Vanished.

Spurned our offer of “cash for keys”.

Turned off the water and the gas and the power – and vanished in the night.

Some thoughts:

1. Talk to your lawyer before you do this.  Seriously.  Just get a lawyer and get their opinion on what to do next.

2. Get help from ANYONE.  Family.  Friends. Charity.  Even the Federal Government has lots of programs.  And as worthless as HAMP or HEH! or HUH!? have been in the past 2 years – at least they often slow down the foreclosure train a little bit and give you time to recover.

3. Do not stop paying your food/gas/electricity/heat in order to make one more interest payment to the bank.  Sit down and think about what you have to have to live and survive.  Get some counsel.  Get some special help – but don’t lose everything in order to save an upside down, underwater house.

4. Get another legal opinion – lawyers are just like every other profession.  There are good ones, bad ones, and ones that do not know what they are talking about.   Get 2 opinions when you need brain surgery.  And 2 legal opinions when you are thinking about walking away.

5. At least call the broker/agent who was trying to talk to you.   This vanished owner lost $3000 simply by not calling me.  I bet he might have needed that money . . .

6. Put your families finances first – see #3 above.  I cannot stress this enough!

Many homeowners are being forced into this hard, cold calculus.  Banks might want to consider some very aggressive modifications to principal and not just kick the can down the road.   When upscale neighborhoods in Wood County are being hit and ravaged by strategic defaulters – it’s time to change the game plan.

Fearless 2012 Real Estate predictions from Jon:

1. Interest rates will be talked about more.  If they go up we will be screaming at how stupid we all were to NOT lock in.  If they stay at these historic, ridiculous lows it will mean that the economy is still in the tank.

2. An aging population demands “NO MORE STEPS!”.   So if you have a first floor master, a ranch, a main floor condo – all is good.

3. Perrysburg Values.  I fearlessly predict more of the same!   Values have held steady in the 43551 (more on that in a later post).  I see nothing that will change that.  You can look HERE to see the latest quarterly MSI numbers for Toleod’s Metro area.  See all those “negative signs”?  That’s bad.

4. Perrysburg Sales.  No new projects for sale.  No new plants being built.  No new big corporate moves.  More of the same  -  but note that there are several hundred new rentals opening/just opened up.  That SHOULD increase demand for single family housing the Pburg School district in the future.

5. Perrysburg REO’s.  That’s bank owned foreclosed property.  More.  Lot’s more.   Great news if you are a buyer.  Horrible news if you are a seller/owner.

6. Perrysburg Investment Property.  Blah.  The best deals extant are HUD houses in Toledo/Sylvania/Oregon/Maumee/Rossford.  Amazing deals.  But . . . HUD foreclosures are FHA loans that have gone bad.  The VAST majority of Perrysburg real estate closings now are FHA loans.  You do the math!

7. The Economy.  Holding pattern.  Solar soars/solar cools.   Autos crash/autos recover.  Caps and Snaps sell/Glass shines.  Corn and wheat are up / ethanol is cool.  Just more of the same.  And as I have repeatedly opined housing values and prices are going nowhere until the economy booms again.

8. Threat of Federal “HELP”.   The Fed wrote a big paper – about helping the real estate market.   There are ideas to lower mortgages, rent empty houses, maybe even store large amounts of newly printed dollar bills in foreclosed homes’ attics for all I know.  Lots of ideas to “help”.  If they happen – things will get worse.  There are operative laws of unintended consequences at work.

9. Best real estate search tool – Google.  More and more valuable.  It’s why I spend more money on Google advertising real property than any other broker or agent in Toledo.

10. Mobile.  If you are looking from home at houses it will most likely be on a tablet/iPad.  On the road? It’s your iPhone or Android.  Mobile tools using real estate software designed to look good and work well on mobile devices used by on the go mobile shoppers.  No looking back – mobile is the way to show/sell real estate.

11. Just Walk Away.  If the economy does not improve, if the employment picture is still grim, if the national debt is still exploding . . . I expect to see more and more “tactical defaults” as homeowners upside down simply leave the house empty and walk away.  Over 1/2 of the new bank assignments that I get are for abandoned houses.   I did two last week in Perrysburg – both empty houses/condos.

12. Longer and longer escrows.   We used to close in 30 days.  45 is the new 30 in 2012.   Every deal has more hoops, shunts, and landmines.  None of them are easy/fun/simple anymore.   It takes more time to close and more energy to get to the closing table.  I am writing a new special report on this very subject . . . .

Overall another challenging year.   Opportunity to buy great houses at a great discount.  Tough times to sell if you are leveraged.

I sold over 300 houses in 2011 – and it was my best year ever.   Tough market?  No.  A market you can thrive in if you know what is happening and you have ideas on where it is going.  You need help with your real estate predictions . . . you can always call me.

It’s too early (still 2011) to do a 2011 recap . . . or a 2011 statistical look at the numbers in the 43551 – you can be sure that those will be coming soon to this space.

But I was thinking about what was hard to do in Perrysburg real estate in 2011.  

So, I will try to “put lipstick on a pig” and share my problems with you in a positive and affirming manner!  

1. Getting or giving an accurate “quick sale value” was very hard to do in 2011.  In Perrysburg.  In Toledo.  The market was shifting and that made the guessing game of providing quick sale numbers very hard (you don’t want to know and you don’t ever want to need a “quick sale valuation” for your house!)

2. Real estate team management was hard.  My team?  Shifted.  One long time assistant retired.  One decided to, rather sensibly, take care of newborn twin boys!  And one just vanished!  New hires and new licensed team additions have made my team larger than ever.

3. Seeing people you sold a house to . . . . lose it to the bank.  Very, very hard.

4. Watch mold grow in great houses – very hard.  Sometimes the rules and regulations conspire to make a house sit in the shadow inventory of foreclosure-land.  And then bad things can happen.  It’s a dirty rotten shame.

5. Managing growth and the new market.   My team and I have never, ever sold more homes for more money.  And I have added several new lead systems.  Which has added a couple of thousand leads to manage.  Very hard.  

6. Telling buyer clients to be careful.  Just because rates are very, very low does not mean that you should spend all your income on that special house.  Not many people like to hear “no”.

7. Manage real estate deals.  Very, very hard.   Every part of every deal has changed in the past 4 years.  Financial rules.  Appraisal rules.  Valuation rules.  Stress levels are high.  Equity is low.  Jobs are under pressure if you are being transferred in or out.  When I have a “happy” closing – with neither the seller or the buyer under duress or stress or distress?  That’s actually notable today.

8. Telling the truth to sellers about the current and accurate value of their home.  Well . . . not hard.  But sometimes painful.  Or distressing.  But it has to be done.

9. Keeping up with the literature.   Never, ever been harder.  I maintain a few “professional designations” for my real estate career.  It’s a little inside industry inside real estate sales and management.  I have the ABR degree.  The CRP degree.  The CRS. The CDPE designation.  About 8 or 10 of them.  And they all take up biannual or triennial accreditation.  Plus my Ohio real estate broker’s license continuing education.  Plus the various real estate and sales and marketing books I love to read.  Too much in 2011.  For the first time ever I have not yet bought or even perused my favorite authors newest book – Seth Godin’s “We Are All Weird”

10. The iPad.  Love it.  Use it every day for real estate and reading (I did get tired of my dear wife hinting at me to “put that iPad down” . . . so I very cleverly bought her one!).  But it’s been a struggle to get forms and contract on it to work right.  Maybe my software engineer son can “make an app” for that in 2012.

I sell houses.  And I have been blessed to sell a lot of houses in 2011.  More, in fact, than any other Realtor in this market.

And I have sold some amazing mansions this year.  And some houses that should have been torn down.

But they all sell – at some point.  Given enough time and the right effort.

Many sellers/homeowners ask me “what can we do to get our house sold”?

Clutter matters.  Decluttering can help sell us sell your house.

Condition matters.   Fixing your houses’ problems can help us sell your house.

Location matters.  So . . . picking up or repairing your neighbors problems can help us sell your house.

And marketing matters.  Getting the word out about your house to the most potential buyers and then actually answering their inquiries really matters in selling your home.

But – in THIS market – the number one determining factor in selling your house is price.

Price can fix everything in selling your house.

It fixes clutter.

It fixes your bad basement.

It fixes your neighbors messed up garage and yard and gutters and weeds.

It fixes your current Realtors’ utter lack of marketing and salesmanship — like the house in Perrysburg without a for sale sign that I wrote an offer on this week (whose out of town owner has NO idea what her agent is up to . . .) to the listings with recorders and voice mail that “answer” every call that buyers make.

Price fixes ALL of those sins.

With mortgages at amazing levels . . .

With prices in Perrysburg leveling off . . .

With buyers always looking – even this Winter – for good listings to buy . . .

Pricing can fix your home.

Just one thought – work on the other factors first!

They are much cheaper and will put more money in your wallet.

You are buying a home.

It needs some “work” done on it.

It needs some home improvement . . .

You get it under contract and then either discover this fact or are made aware of it by your home inspector.

What NOT to do:

-Demand that the seller reduce the price or put a new roof on . . . if the seller is the bank that has foreclosed on the home and is offering it for sale.

-Go to the house before the closing and start putting your own new roof on.

BOTH of these two tactics have just been tried by “my” buyers.

All I can do after that has occurred is try to manage the triage of tragedy that will result.

A better idea:

1. Add the estimated repair costs onto your mortgage up front – when we are bidding on the house.

2. Add the repairs yourself – after the closing – with cash/credit/pop bottle money.

3. Ask, nicely, the nice seller to do the work before the closing, in a nice manner.   We all know that the buyer is “in charge” right now . . . but nice buyers get better houses.  With prettier things added.  My mother taught me that kindness is never out of style in the Midwest.

4. Attempt to add a repair escrow to your mortgage loan and offer.   This is easy to do with the right credit/loan/lender/loan officer.   This is impossible to do with the wrong loan/hopes.  You want a new roof, new finished basement, and a $7000 appliance allowance?  On your FHA loan?  Not going to happen.  This is easier to do with a conventional loan.  It’s possible to do with an FHA loan . . . but that takes it to a “203k” loan product which would often be the basis of an entirely new offer on a house or condo.

5. Buying a HUD home with a loan?  HUD will usually have a “repair escrow” amount priced into the house.  That’s not money they are going to give you . . . rather it’s money that YOU can borrow and that HUD will loan you if you use an FHA mortgage.   It gets complicated . . . so see me if/when you want to try this.

Which, as I remember, used to be about 10 developments/projects/unit types that I could memorize/almost perfectly know, has transmogrified into a huge amount of property and property types.

Which is a good thing.

If you want a condo/zero lot line/downsized property.

But . . .

If you are a buyer you have to deal with a SUBSTANTIALLY reduced inventory.   There are 10 to 20 to 30% fewer condos on the market for sale than in the recent past, depending on how/when you measure it.

If you are a buyer you have to deal with SUBSTANTIALLY tougher loan regs and rules.   You cannot just waltz in with your FHA loan approval to pick any condo project.  It has to be “approved”.  And certified.  And the number of tenants known/capped.

If you are a buyer you are going to perhaps pay more too.  Because of the small sample size and the disparate values of condos in the 43551 a quick and dirty $/sq. foot analysis or median price analysis is not a good way to find value.  You really have to go unit vs. unit for comparable properties.   And it “seems” to me that some values have been seriously hit hard . . . in the lower end price range.  And some values have firmed up . . . paradoxically in the higher price range.

If you want a new condo you have a problem.  Only one or two projects are building – and you will most likely need to ink a contract for a custom property.  One of my clients who just did such a building contract “set a new record” in the Perrysburg condo project they are buying in . . . imagine that!

So . . . fewer properties on the market.

More properties selling (I think I sold 2 this week in Perrysburg. . . )

And weird, wonky prices.

The Perrysburg Condo Market.